Better Instructions
Create Better
AI Product Descriptions
Learn how Shopify merchants can use Custom Instructions in Pics to Description by Gelo.ai to create SEO-optimized, brand-aligned product descriptions that rank better and convert more customers.


Why Custom Instructions Matter
AI is powerful, but it’s not magic.
Without clear instructions, AI generates content based on general assumptions. The result is often a generic product description that may not reflect your brand or provide enough information to help customers make a purchasing decision.
Custom Instructions give AI the context it needs to write the way you want.
Instead of relying on default prompts, you can Descriptions define your preferred writing style, target audience, SEO keywords, formatting, and content structure.
This produces descriptions that are more accurate, more consistent, and more aligned with your business.

Brand Voice Control
Train AI to write in your preferred tone and style consistently.

SEO-Optimized Content
Guide AI to include relevant keywords naturally and rank higher on google.

Better Product Structure
Generate descriptions with logical flow: intro, benefits, features, and specifications.

More Accurate Output
Reduce generic descriptions by giving clearer instructions and bounderies
Generic Prompt vs. Custom Instructions

vs

What Should Merchants Include in Custom Instructions?

Brand Voice and Tone
Brand Voice and Tone

Target Audience
Target Audience

Product Niche
Product Niche

Seo Keywords
Seo Keywords

Preferred Format

Benefits to highlight

Features and Specifications

Accuracy Rules


Example Custom Instructions
🖋️Generate a professional, SEO-optimized Shopify product description based on the product image.
🖋️Write in a clear, persuasive, and brand-friendly tone. Start with a short introduction, followed by key features, benefits, and specifications when available.
🖋️Use relevant SEO keywords naturally. Do not invent product details, materials, dimensions, or certifications. Only include information visible in the image or provided by the merchant.



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